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Online CRM Solutions

Traditional CRM vs. Web-Based or Online CRM

Traditionally CRM applications were developed as software that would be installed on a companies own servers which meant the the initial cost of installation was high. With the growth and development of the Web, times have changed and there has been rapid growth of web-based CRM or online CRM applications.

Benefits of Web Based CRM

There are many reasons for this expansion of online CRM solutions, including some of the following:

Low Total Cost of Ownership - The cost of the software itself may not be cheaper than their client-side counterparts, but the total cost of ownership for web based CRM is much lower because of lower cost of implementation and deployment. Because the user interface is usually a web browser, existing hardware is typically sufficient, saving the cost of new servers, work stations and installation.

Quick Implementation - Because online CRM systems use web browsers for accessing the CRM backend it saves the extra time of deploying CRM clients. Deployment of CRM clients can be a major burden when organizations have dozens, or hundreds of end users.

Accessibility - Users can access a web based CRM from anywhere as long as they have Internet access.

Instant Sharing of Information - Information that is entered remotely on the web can be transmitted back to CRM backend for instant sharing across organizational lines and locations.

Lower IT Cost - The IT Department has less to worry about because there are no extra servers to maintain or special software requirements. Backups and data security are all handled by the provider.

Flexibility and Scalability - Because the system is web based moving users or adding additional users is simple.

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